What are the benefits of Viral Marketing for the newly startup venture?

[Lokesh]

We all participate in social media sites to get user engagement in the big chunk. In short, we can say that we want to get involved with the world for that we adopt various techniques of promotion. In the same way, we use viral marketing just to explore our business globally, but if you observe that established players also do viral marketing, but their current engagement so good that sometimes this type of marketing techniques is like icing on the cake!! So I want to ask that is it good to adopt viral marketing in your promotional strategy for the new startup business.

[Lokesh]

First of all, do you know the meaning of going viral? Well, we can say that it's like a particular virus that spreads rapidly and becomes a word of mouth.  Right usage of this will bring more engagement to the post. 

[EKTA TRIPATHI]

One of the important factors of viral marketing is it allows you to promote your product or service without investing a single cost. You get publicity in less time with great output. A slight push is needed once the audience starts recognizing and finds post attractive then they will start promoting your post.

[DipakS]

Viral Marketing is very useful today for any new startup business or product. Viral marketing is known as word of mouth advertising that involves the efforts of your audiences. It helps in getting the huge amount of exposure, visibility, and better traffic to increased sales.

Some Viral marketing benefits compared to other media:
Fast: Virals marketing can be spread like a light, especially via social media platforms, which make sharing easy.
Cheap: Viral marketing is very cheap and very effortless as compared to other media.
High impact: Some researchers have indicated that as the message is distributed by friends and families the message also gets more attention.
Young people exposure: Young people are massively active on social media.

[Krishnan]

Yet another way to lower down your promotional cost because you already get visibility and buzz over the internet.

[Ritu]

you can search on the Google to get the solution.

[Saaina]

It covers a large number of audience through the internet and also gets viral in a short period of time.  On the other hand, it also depends on subjects that will help you to get exposure widely. For e.g., on Twitter we see trending hashtags that can help us to target in those directions, if we talk about current scenario then we can target FIFA world cup!!

[Gandhar Kulkarni]

There are two important key factors that one should keep in mind while starting or launch a new product in the market. One is that a great product alone is not enough to succeed. And another is the number of amount of marketing will make a crap product gain a mass audience. Successful startup marketing requires that you have both a great product and great marketing.

The seven essential aspects of an aggressive marketing strategy are as follows:

-Growth hacking- building marketing into your product
-Conversion rate optimization
-Using Facebook Ad's to understand your audience
-Customer feedback loops
-The diffusion of innovation & targeting early adopters
-Fine-tuning your messaging
-Differentiation

Apart from the above-mentioned aspects, you can do Video advertising, Affiliate marketing, LinkedIn advertising for your business.

So by applying the good marketing strategy, one can easily reach to the potential customers in a short period of time. Also, it will drive huge traffic to your website so that your website or web page rank well in Google SERP's.