Is it necessary to add a H1 tag to website for SEO?

[Karaan]

Hello!

Questions over optimization have never paid enough attention to, and now took up the matter here and found that at some sites I have H1 tag.

Now here I think, whether to add it or not. Still, many sites for over a year, some have good traffic.

Prompt, whether there is some risk that Google negatively react to changes on the site? If only just put the sites, the question of the need to add H1 tag would not be standing, but there is still a long time to change the indexed sites...

[Kabir]

Typically, search engines love when the site is improved. Add content, adjust the style, not just insert H1, and H2, H3. But without fanaticism, not every day.

[Karaan]

But without fanaticism, not every day.

Since H1 is placed once in a template and immediately changes on all pages. Therefore, the question arose is, as it would be a drastic change, will there be any negative effect in Google rankings?

[Kabir]

If you're satisfied with the position and the traffic, leave it as it is.

[Kapil]

If you simply replace the H2 to H1, you will make it worse. Optimization is a complex work and needs to be done properly.

[Karaan]

If you're satisfied with the position and the traffic, leave it as it is.

Satisfied, but the fact is that I plan to expand the sites and fill them new articles.

If you simply replace the H2 to H1, you will make it worse. Optimization is a complex work and needs to be done properly.

So I think maybe my knowledge is not up to the mark. Will Google notice these too many changes?

I now will put H1 tag on two sites and monitor them for a couple of weeks. I'm going to continue to expand (adding many articles) so I do not lose this traffic and will also make the site more correct.

[Rajesh]

IMHO, just add H1 without doing any other work on the site - and see if there is negative reactions... Just keep adding new content. Then add the titles that will have

a positive effect.

[Joe]

Since H1 is placed once in a template and immediately changes on all pages. Therefore, the question arose is, as it would be a drastic change, will there be any negative effect on Google rankings?

Are H1 tags different on all pages?
And does it fit in the design?
I agree that if you are having a good position, it is best to not to touch anything. There are a couple of unknown things that we do not know or understand about the search engine ranking factors.

[Karaan]

Are H1 tags different on all pages?

The content, of course, is different.

I agree that if you are having a good position, it is best to not to touch anything.

If this was the final version of the site would have left. It is Online now and has about 70 articles, the position suits me. But the fact is that until the end of March 2017 I am planned to fill another 1,000 articles. If nothing changes, the new article will also be without H1, so maybe it will be more difficult to bring everything to normal position.

[pravinD]

If you simply replace the H2 to H1, you will make it worse. Optimization is a complex work and needs to be done properly.

Agree Kapil, you need to consider every minor thing that helps to generate traffic for your website. You have to add H1 tag to website for SEO.

[Maaya]

I'm on my old site and was stuck in the same situation but I started adding H1.

Honestly, I do not remember now, it was at the beginning of 2015 (at the time the site was 2 years old), but I think the traffic at that time even slightly increased.

So I would venture, it seems to me that I really did not suffer from it much as the site was old.

Satisfied, but the fact is that I plan to expand the sites and fill them new articles.

If we are afraid of change, leave everything as it is ...

If you do not want to risk, can add the H1 on new pages. We  have not "broken" the old pages, and optimized the new one.

[Karaan]

So I would venture, it seems to me that I really did not suffer from it much as the site was old.

I also adhere to this view. Although I had a lot of confusions in my mind about the Google guidelines. I think that in this case, it should not be worse. Still, the page will be even more consistent with the rules of Google.

If the effect is negative, will update them in the near future.

[Kayra]

I have a site that is around 2.5 years old with the traffic of around 5k visitors in the day, I completely changed the text, added new tags, did relinking a month ago and the site is already growing. So do not be afraid to make changes.

[Roman003]

I think that in this case, it should not be worse. Still, the page will be even more consistent with the rules of Google.

Do not need to touch something that works so - it is tested by time.

If the effect is negative, will update them in the near future.

Logically Google should be taking it positively. To make it clear, Google algorithms are not associated with the logic.

[Gandhar Kulkarni]

From the SEO point, your website content is always very well organized. Google always fetches the text from the start of the document and if the heading tag is proper then the document looks good and easy for search engine to crawl the content.