How Pinterest would be beneficial for small business?

Started by Lokesh, March 06, 2018, 04:25:27 PM

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Lokesh

Hello,

All of us aware that Facebook, Twitter and Instagram are popular social media sites. Most of the business owners are using these sites to gain engagement on their social media pages. I am looking forward to participating on Pinterest and it is new for me. Guys, please suggest me, is it worth for small business? 

Bala

Pinterest is a good platform that allows you to display the images along with the links. An image speaks more than letters. However, targeting the right audience will give you the good response.

DipakS

Quote from: Lokesh on March 06, 2018, 04:25:27 PM
Hello,

All of us aware that Facebook, Twitter and Instagram are popular social media sites. Most of the business owners are using these sites to gain engagement on their social media pages. I am looking forward to participating on Pinterest and it is new for me. Guys, please suggest me, is it worth for small business?

Pinterest provides an option of surmising all information in seconds through images and infographics then why to waste time reading lengthy contents when you have the option. Using Pinterest you get hyper-targeted content, As compared to other social media platforms Pinterest content are lasts longer, Generally, people look to Pinterest for ideas for their blog, website or product so you can also use for same, Searches prove that top quality traffic leading to your website through Pinterest  that leads to higher return on investment. So as per my suggestion, Pinterest is very useful for small business. :)

Gandhar Kulkarni

#3
Quote from: Lokesh on March 06, 2018, 04:25:27 PM
Hello,

All of us aware that Facebook, Twitter, and Instagram are popular social media sites. Most of the business owners are using these sites to gain engagement on their social media pages. I am looking forward to participating on Pinterest and it is new for me. Guys, please suggest me, is it worth for small business?

Pinterest would be beneficial for all types of business. There are few things that you need to consider while working with the same.

1. Know your audience
2. Think like a content marketer, not an advertiser.
3. Look to Pinners for inspiration.
4. Make sure your boards are well-categorized.
5. Determine posting frequency.
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Saaina

It is one of the famous platforms that help you to increase awareness of the brand, traffic, new leads and sales. In addition, it converts more browsers into buyers, it gets more inbound links, increase user engagement, you can integrate your website with other social media sites, etc. 

Ritu

I don't find Pinterest as affective as FaceBook and Twitter.

Shilpa

I have heard some misconceptions about Pinterest like users only pin the food and wedding content, some business owners do not get the targeted audience, major posting is done by females only, etc.

Ritu

Pinterest is the best traffic source as Pinterest refers more traffic than Google Plus, LinkedIn, Youtube, Instagram combined.
You can categorize your boards and accordingly post pins for your desired audience. It becomes easy for users to find their interest of section.
Nowadays, HR's are using Pinterest for the recruitment process. Where you can easily pin employee profiles and prepare yearbook.
Thus, Pinterest is beneficial for business in many ways.