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Author Topic: What is anchor text in SEO?  (Read 5706 times)

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Offline akshay

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What is anchor text in SEO?
« on: December 07, 2022, 03:49:22 PM »
Explain steps to optimize anchor text.
« Last Edit: December 07, 2022, 04:01:23 PM by akshay »

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What is anchor text in SEO?
« on: December 07, 2022, 03:49:22 PM »

Offline Ritu

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Re: What is anchor text in SEO?
« Reply #1 on: December 07, 2022, 04:32:44 PM »
The text that users can click to open a new URL on the internet is referred to as "anchor text" in this context. The text is underlined and colored blue when you hover over it to make it stand out from the ordinary text.

Because it influences both your on-page and off-page SEO strategy as well as user experience, anchor text is an essential component of your SEO strategy. Each one will be explained below.

There are different types of Anchor Text

1- Exact match anchor text

2- Broad match anchor text

3- partial match anchor text

4- Related anchor text

5- Branded anchor Text

6- Naked anchor Text

Offline Keeran

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Re: What is anchor text in SEO?
« Reply #2 on: December 20, 2022, 05:54:33 PM »
The text used to hyperlink any page and is clickable know as "anchor text" in SEO. Anchor text is very important in SEO and it should be relevant to the page you are linking to. Keyword used in an anchor text sends a signal to search engines on what is the content of the page. It is advisable to use good anchor text so,  the user will know where they will land after clicking the text.

Bad anchor text ex.
1. Click here
2. Get now
3. Read more

Good anchor text ex.
1. Click here to learn about web hosting
2. What is SEO

Offline Samantha

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Re: What is anchor text in SEO?
« Reply #3 on: December 28, 2022, 06:08:57 PM »
An anchor text is a clickable text hyperlinked, underlined and highlighted using HTML code. The quality of the anchor text affects how the Google engines evaluate links and are significant for SEO.

Followings are the essential points in choosing the correct anchor text


1-Use unique anchor text.
2-Analyze the link profiles of your competitors.
3-Choose relevant donor sites.
4-Integrate the link into the content properly.
5-Do not focus on one anchor type.


Offline Vikrant Ahuja

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Re: What is anchor text in SEO?
« Reply #4 on: April 21, 2023, 04:29:24 PM »
In SEO, anchor text refers to the clickable words or phrases that appear as hyperlinks on a webpage. When a user clicks on an anchor text, it takes them to another webpage, either on the same site or a different one.

There are different types of anchor text that can be used in SEO, including exact match, partial match, branded, and generic. Exact match anchor text uses the exact keyword or phrase that the linked page is trying to rank for, while partial match anchor text includes a variation of the keyword or phrase.