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Author Topic: What is White Hat and Black Hat SEO?  (Read 19 times)

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Offline Roheet

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What is White Hat and Black Hat SEO?
« on: July 13, 2019, 11:55:37 AM »
Hello,

In SEO, all techniques are related to the white hat and black hat SEO that is implemented to improve the performance of the website. So, help me to know its benefits in SEO and meaning in detail.

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What is White Hat and Black Hat SEO?
« on: July 13, 2019, 11:55:37 AM »

Offline Krishnan

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Re: What is White Hat and Black Hat SEO?
« Reply #1 on: July 13, 2019, 05:56:49 PM »
Basically, we do SEO to get ranked higher on search engines. There are two methods of SEO (i) White Hat SEO and (ii) Black Hat SEO

White Hat SEO - It is a technique and strategy that is used to reach higher ranking on search engines but by following all the SEO guidelines.
Example of White HAT SEO are : Writing quality content, Fast site loading speed and having mobile-friendly site, etc.

Black HAT SEO - It is a technique and strategy that is used to reach higher ranking on search engines but by violating SEO guidelines.
Example of Black HAT SEO are : Keywords stuffing, backlinks from irrelevant sites, etc.

Offline Jinx

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Re: What is White Hat and Black Hat SEO?
« Reply #2 on: July 15, 2019, 11:34:32 AM »
Yes, these are the two popular SEO strategies.

white hat SEO is a usage of optimized strategies, techniques and tactics that is implmented to optimized the websites as per rules of search engines. Whereas black hat SEO refers to using wrong techniques to optimized the website. In short, it's implemented just by breaking the rules of search engines.