Humans have made it a big deal that starting a business is not everybody’s cup of tea. Well, that is not something I believe. I think it is a myth and, people overlook the fact that businesses can improve your lifestyle and standard of living. Most folks worry about capital investments, inspiring them to search… Read More

“In the middle of every difficulty lies opportunity.” — Albert Einstein Businesses are going through an ultra-competitive world. Therefore, their constant growth hinges on leads. Leads are the oxygen for thriving enterprises. Whether you are a solopreneur or a seasoned businessman, your next big quarter results are determined by effective lead generation. But what could… Read More

It is a simple saying “Un bon argumentaire de vente obtient plus de clôtures!” If you brainstorm into better sales pitch ideas, you can win. Otherwise, it is a waste of energy and time. A good sales pitch is concise, a hook and attention-seeking.  If your pitch is not even 1% engaging, the content needs… Read More

How long have you been in the business? Maybe quite some time or just starting with it, right? But, people still don’t know the difference between marketing and selling even when they have been in business for years. It is a vital concept to understand if you are just getting started with your enterprise. And… Read More