How schema Markup Can Boost Your SEO

Started by Somesh, August 31, 2017, 04:49:51 PM

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Somesh

Hello,

I have started my career in digital marketing and it's been a year now I am practising or learning SEO strategies. There are n numbers of strategy which we use in SEO. In the same way, I have heard about schema markup as one of the important strategies that are used to boost up SEO. Can anyone tell me How schema Markup Can Boost the SEO? 

Saaina

#1
It is one of the vocabulary tags that is used in the HTML to improve the process of page representation in SERP'S.

DipakS

Quote from: Somesh on August 31, 2017, 04:49:51 PM
Hello,

I have started my career in digital marketing and it's been a year now I am practicing or learning SEO strategies. There are n numbers of strategy which we use in SEO. In the same way, I have heard about schema markup as one of the important strategies that are used to boost up SEO. Can anyone tell me How schema Markup Can Boost the SEO?

   Schema Markup allows you to tell a search engine or social channel specific information that can be used in the search results themselves, like author, date, reviews, pictures, location information, product information, and much more.  :)

Gandhar Kulkarni

One of the best and latest evolutions in SEO is Schema Markup. This is the new form of optimization and one of the most powerful but least utilized forms of SEO available today. Schema tells the search engines what your data means, not just what it says. Schema markup uses a unique semantic vocabulary in microdata format. Schema markup helps your website to rank better for all kinds of content types.Websites that use schema markup will rank better in the SERP's than companies without markup.

Steps to add schema markup on your website.

1. Go to Google's Structured Data Markup Helper.
2. Select the type of data that you plan to markup.
3. Paste the URL of the page or article that you want to markup.
4. Highlight and select the type of elements to be marked up.
5. Continue adding markup items.
6. Create the HTML.
7. Add schema markup to your web page.
8. Use the Structured Data Testing Tool to find out what your page will look like with the added markup.

So by following the above steps, you can easily add schema markup on your website.
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EKTA TRIPATHI

Google is not able to understand everything but you can assist Google by providing additional information about the content using schema markup. It provides rich text in the search result to the user. Additionally, it also provides ratings that help users to trust and click the website.  However, there are various types of schema markups that can be used as per the requirement.
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Lokesh

   A schema is a type of microdata that makes it easier for search engines to analyze and read the information on your web pages. Schema markup code is what you put on your website to help the search engines return more informative results for users. If you think Why is Schema important? Using schema can increase your visibility not your ranking in search engine result pages. :)

Trisha

It helps to improve your rankings on search engine. However, there are multiple strategies that are used to get top rankings from that schema markup is the one that website owners can use it.

Bala

If you search for any product review on the search engine, ratings are displayed along with the description. In short, with the help of the schema markup users will come to know the ratings and can click on the site to know more.  However, it is interesting to know the results in SERP itself.

Somesh