What is Live Video and What are the benefits of Live Video?

Started by Saaina, May 22, 2018, 05:16:05 PM

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Saaina

Hey guys!!

Nowadays everyone is connected to the social media and like to share their daily happening. Social media features are getting updated and are being made more entertaining for the users. Likewise, going live is yet another interesting feature that is attracting more to the audience. But I have never tried because I don't know the benefit of it and why should I use it for my business?

Shilpa

Live video is one of the communication medium that can be used to connect with the audience on the higher level. And it allows to have a conversation in your niche in real time and this leads to creating a trust and loyalty between brand and audience.

Maneet

Which social media live feature is attractive whether it is Instagram, Facebook or Twitter?

Lokesh

I use Instagram share a story feature instead of Fb and Twitter. In short, I am more active on Instagram as compared to other social media's.

DipakS

Live Video is the process of broadcasting real-time, live video footage or video feed to an audience accessing the video stream over the internet.
Here are some benefits of Live video streaming:
It helps to generate a bigger audience
Live video can increase the online interaction
It could open opportunities for new revenue

My suggestion is you'll definitely use this service for your business.

Ritu

Quote from: Saaina on May 22, 2018, 05:16:05 PM
Hey guys!!

Nowadays everyone is connected to the social media and like to share their daily happening. Social media features are getting updated and are being made more entertaining for the users. Likewise, going live is yet another interesting feature that is attracting more to the audience. But I have never tried because I don't know the benefit of it and why should I use it for my business?

The live streaming video is a great way to interact with your audience in real time. Video live streaming services can be effective and impactful in a wide variety of contexts, including product and services promotions, live announcements, online classes, church services, and wildlife broadcasting.

Here I am sharing some ways that you use for your business:

  • Share your live events to gain more publicity or marketing.
  • Through live streaming, you can show your creativity.
  • You can conduct live training session without investing too much.
The live streaming video offers seemingly endless possibilities for connecting with your audience. Overall, video live streaming services allow you to access a broader viewer base and to customize the viewing experience to meet the needs of diverse consumers.

Keeran

No cost is required while using this feature because you get a free chance to communicate with your audience. On the other hand, if you use paid feature of any social media then it is quite expensive and very few business owners invest in the paid feature. Whereas free feature "Go Live" is mostly used by all types of business owner.

Jinx

Video help to communicate faster as compared to audio and content. Therefore, a live feature was introduced to communicate directly with the audience.

Gandhar Kulkarni

Nowadays it is trending and big players are using this technique for reaching core audiences. You can easily promote your brand just by going live online in front of the audiences. There are lots of brands in the market which are using the Facebook live feature to promote their business.

The seven legitimate benefits of live streaming video are as follows:

1. Provides Absolutely Unique Content
2. It's a Cost-Effective Video Strategy
3. Creates More Excitement Around Product Releases
4. Better Connect With Your Audience Directly
5. Increases Awareness Around Community Events
6. Drives More Traffic to Your Facebook Pages
7. You See Real-Time Engagement & Keep It

I hope the mentioned information is helpful and sufficient for you to business to grow. 

Quote from: Saaina on May 22, 2018, 05:16:05 PM
Hey guys!!

Nowadays everyone is connected to the social media and like to share their daily happening. Social media features are getting updated and are being made more entertaining for the users. Likewise, going live is yet another interesting feature that is attracting more to the audience. But I have never tried because I don't know the benefit of it and why should I use it for my business?
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Saaina

Yes, the cost is the main benefit of this feature. Thank you guys for the replies and suggestions and I will surely implement in my business.

Krishnan

From around 2016 many people are going live to share their thrilling experience of skydiving or for the launching of new product.
This is considered to be the best way to connect with people as it shows live performance.
There are several benefits of sharing Live Videos :
(1) First of all, it makes a huge positive impact on your social media account.
(2) If you are launching your product, then you can highlight its features simultaneously showing the exact working.
(3) Live Chatting- Your audience can shoot questions during the live video and you can answer and clear their doubts on the spot. This gives them a feeling of consideration.
(4) People like to show their interests on the Live videos more.
I think, whatever the social media platform you are using, you should go live with your videos!