What is Hashtag and what are the steps to create a Hashtag?

[Trisha]

Hello, MilesWeb forum,

I am here to know about the hashtag and how can I create a hashtag for my business? Please guide me on this topic. Thanks.

[EKTA TRIPATHI]

Nowadays, many advertisement techniques are becoming popular and the hashtag is one of the promotional techniques that is used by everyone on the social media platform.

However, creating a hashtag for your business is beneficial and it increases customer engagement. Hashtag act like a call to action where customers communicate with the brands.

[Keeran]

Study the twitter hashtags for discovery, conversation and engagement. Being a business owner, it's a smart decision to utilize hashtags on Twitter as per the events. Plus, using a popular keyword in your hashtag will being more clicks on your tweet.

[Jinx]

If you have a tag line or slogan then you can make it hashtag of your business. Further, if you have a unique name then it can be also a hashtag.

[Saaina]

I will suggest using your brand name for hashtag very simple. Don't work on a new hashtag, make popular your brand name only.

[sonam]

Hashtag means a '#' sign in front of a word or phrase has become mainstream on social media. These hashtags are used as keywords in your content which can be searched and allows you to become a part of large conversations.

Important steps to create hashtag are :

1. Make a clear idea of what you want to be associated with on social media.
-> For example if you belong to the clothing industry then you should focus on hashtags like #clothes #fashion #apparel, etc. here you must use irrelevant hashtags like #shoes #realestate and others.

2. Research your hashtags
-> you can search on different social media platforms by inserting your relevant keywords.
You can also use hashtag research tools like TWUBS, or hashtagify.me to learn more about the existing hashtags.

3. Choose hashtags those has long lasting power
-> Choose the memorable hashtags that can create an impact on your follower's mind.

4. Incorporate hashtags with your content.

5. Measure the success of your hashtags.
These steps will help you to create and measure your hashtag performance.

[Shilpa]

Check pointers to be remembered while creating a hashtag:

• Select hashtag related to your business

• Select catchy and interesting words

• Opt for a memorable name

• Does people find it memorable?

[Lokesh]

In a social media post, you can use your own created hashtag. This will help people to know about your hashtag and they will start recognizing.