What is Press Release in SEO?

[Anu]

Hello,

Please help me to know about press release and its importance in SEO.

[Shilpa]

It is a strategy to promote your business online via press release. If you've done something new in your business then you can promote it via Press Release.

[Maneet]

It's the best way to communicate with the global audience in a short period of time.

[EKTA TRIPATHI]

There are multiple benefits of the press release that are listed below:

Instant exposure
Increased sales potential
Chance to boost the effectiveness of the marketing plan
Opportunity to brand yourself as an industry expert
Increase the traffic of the website
Increase backlink

[Ritu]

Press release is used as Press release submission in SEO that refers to the writing of new events, products or services of the company and submitting it to the PR sites. It is considered as an OFF page SEO strategy.