How often should I post on social media?

[Vikrant Ahuja]

I was curious to know how often should I post on social media?

[Keeran]

That really depends on your target audience and also your goals for your social media presence.
Posting daily is the best way to gain quick traction of your presence but the content must be
relevant and engaging or it can be detrimental to your following and target audience.
Also it definitely depends on a variety of factors. One of the key takeaways is that quality and consistency are key.

[Ritu]

I post the content considering the social media guidelines, I tend to follow the below which is what the platforms state.

Linkedin - once a day

Facebook - a couple of times a day

Twitter - 5 times a day

Pinterest - 6 - 10 pins a day

Instagram- 2-3 post a day

I used scheduling tools for the posting tools to manage the higher volume posting in the day.

[Samantha]

If you post too infrequently, your audience will forget that you exist and you will quickly fade into the deep dark recesses of their minds. However, if you are posting too often, you will become a complete nuisance and they will dread seeing your posts overcrowding their feed.

Post on Facebook:
Once per day is optimal, with a maximum of two posts per day. At a minimum, you should post to your Facebook Pages 3 times per week.

Post on TikTok:
You should really try to publish at least one quality video per day.
Most users have found that 3 per day is optimal!

Post on Twitter:
More helpful is a general consensus of 3 to 30 times a day. Tweets do have an incredibly short shelf life, so it's important to spread your tweets through the day.

Post on Pinterest:
The recommended minimum is 3 Pins per day, with a maximum of 30 Pins per day. Posting more than 30 Pins per day does not show any additional benefits.

Post on Instagram:
It's generally recommended to post at least once per day, and no more than 3 times per day, on Instagram.

Post on LinkedIn:
At least twice a week, and no more than once each business day, which is optimal. Post in the mornings.

Post on YouTube:
How often you should post a video to YouTube depends on a whole heap of things. There is not a set answer. This video will talk you through everything you need to consider before you produce one video a week, day or month.
The best times to upload to YouTube are Thursdays and Fridays between 12 and 3pm in the time zone of the majority of your subscribers.
Monday and Tuesday are the worst days to upload to YouTube.