Tips for boosting conversions of any landing page

[Lokesh]

Hello,

Can anyone tell me how can I boost the conversion rate of the landing page? I noticed that visitors are visiting the website but there is no change in the conversion rate.

[Ritu]

The easier you make it for the users to observe who you are? What are you offering? What are you asking in return? This will become easier to convert the user into the customers. 

[EKTA TRIPATHI]

CTA is the action that you are asking the visitors to take. However, CTA is the most prominent feature of the landing page. Make your CTA button clear and simple with contrasting colours. Involve action-oriented words to get the user engaged quickly. Highlight value of exchange in your CTA so that they can't reject your offer.

[Maneet]

Landing page helps you to focus and remove the clutter from the pages that can distract the users from taking the action. A website owner can direct them and help them to find what they are looking for and this in return will improve your search engine rankings too.

[Lokesh]

Thanks for the replies

But when is the right time to use the landing page?

[Trisha]

Yes, there is a specific time to use a landing page .

1) Create a different landing page for each keyword and group so that you can track and test the performance.

2) Create an anticipation about a product page. For e.g., "Coming Soon" teaser!!

3) Create a segment of offers.

4) Segmentation of the audience.

[Keeran]

Keep consistency in your figures which you have mentioned on the landing page. Because users are not aware of exact numbers. Mention true numbers or stats that make sense to the users.

[pravinD]

You need to keep content simple of your website, as who you are, what you're offering, and what you're asking in return.
In order to boost conversions of any landing page, do not add to much of information to website, or too many pages to your site.
CTA is prominent feature available on your landing page. So make your Call to Action buttons clear.

[Gandhar Kulkarni]

Hello,

Can anyone tell me how can I boost the conversion rate of the landing page? I noticed that visitors are visiting the website but there is no change in the conversion rate.

To boost landing page you can easily take competitive advantage. You can use company tagline or a USP(Unique selling point) for your campaign. Also, to grab the users attention you can simply use scarcity tactics such as a limited supply of the product offering, limited time for your offer etc.To create urgency, use phrases such as "Don't miss out", "Limited supply". Develop trust and consistency on your landing pages. You increase your trust that means you increase your conversions.

[JD]

Landing pages are important to keep your customer more engaged to your site. Below are important tips that will help you,

1)Keep your content short: Make sure you add benefits of your product or service.
2)Right usage of image: The use of right images can be powerful way to attract customers.
3)Keep checking your analytics: It would help you to leverage performance of landing pages.

[Joe]

Landing page is ideal way to improve your conversion rate. Thus you should focus on some basic questions, as

1)How Does your potential visitors get to your web page?
2)Have you added any visual elements that grabs visitor's attention?
3)Have you posted offer at right place?
4)How you do with re-target ads?
5)And, how about your CTA, when it comes to conversions?

These questions might help you to make analysis of landing page.

[DipakS]

Hello,

Can anyone tell me how can I boost the conversion rate of the landing page? I noticed that visitors are visiting the website but there is no change in the conversion rate.

Hello,

   Your business can always benefit from high converting landing pages. Higher conversion rates mean more customers, and more customers mean more profit potential. The purpose of your landing page is to capture leads.

Here are some tips:
1. Write killer headlines.
2. Optimize the loading theme
3. Include images and videos.
4. Include List the benefits.
5. Include customer testimonials.
6. Fix the call to action issue.
7. Don't forget about social sharing icons.
8. Minimize user distractions.
8. Learn from others.